Market Development
Market Development
Shaping the value chain for health
We understand health markets are complex ecosystems of diverse actors supporting a critical set of market functions. We work towards systemic fixes to deliver access to quality and affordable healthcare.
Unlock and optimize market potential
Our focus is on diagnosing, analyzing and designing solutions for functions that can impede market performance. These could include areas such as financing, marketing and demand creation, quality assurance, regulations and taxation. Ultimately, through in-depth landscaping of local market actors as well as regional and global influencers, we identify barriers and propose targeted solutions for addressing them so markets function better. We help our partners unlock and optimize market potential for key health products and services across the sexual and reproductive health, malaria, HIV, and maternal and child health spaces, among others.